How To Use Channels

In just a glance, see how many conversions each marketing channel brought for each of your Magic Events.
Oribi - Referring sites in Channels
Choose between:
  • Referrers - see the channels that referred visitors to your site
  • UTMs - identify referrers by source, medium, and campaign

Switch from Count to Conversion rate to see the percentage of visitors who clicked any button you've set as a Magic Event out of all the visitors who saw the button.
Referrers that are detected for the first time appear at the top of the list and are labeled ″New″. This indicator helps you track new referrers and sites that recently wrote about you.