While we already knew that people across the globe were using our site,
pinpointing the exact institutions and areas of engagement was a
different story. In Google Analytics, we were not able to see the closed
learning environments our users were coming from—which we needed to
know for our Research Excellence Framework submission.
With Oribi, we were able to see exactly how students and educators from around
the world were engaging with our site, such as which virtual learning environments
linked to ChemTube and what sorts of activities were being used most. This
knowledge was invaluable in providing the university with evidence of engagement
for the ChemTube site, and was an important component in demonstrating the
project’s value in our REF submission.